Mindful in May

Mindful in May

Mindful in May


In our busy world it’s easy to get caught up in the hustle and bustle and rushing around.  This month we want to share with you our top tips on being more mindful around drinking.


Practicing mindfulness can offer the benefits of reduced stress, increased immune function, lower levels of anxiety and a feeling of being connected amongst other health benefits.⁠


In simple terms the practice of mindfulness is to be fully aware of the present moment. So how can we drink more mindfully? ⁠


If you are cutting back or cutting out alcohol for the month of May here are our top 3 tips:


  • If you feel tempted to drink alcohol, take some time to think about your why. Play the tape forward and decide if you’re going to look back on this drink with joy. If not, don’t go there.



  • Don’t skip the ritual. Make sure you continue the ritual of enjoying a special drink, just make it alcohol free.  Pour your drink into a nice glass and add a special garnish such as a slice of dehydrated or fresh citrus or some fresh herbs.


  • Just because you have made the choice to cut back or cut out alcohol, doesn’t mean you have to miss out. Feel the JOMO (joy of ‘missing out’) by stocking the fridge with delicious, healthy alcohol free options.


ETCH = Every Time Choose Health



Host with the most

Host with the most



7 essential tips for hosting friends and family at your place.



  1. Set the mood

Make sure to consider your music for the event as it will really set the tone of the party. The right background music can make things feel fun and festive. It’s always a great idea to prepare a playlist before your guests arrive. Also be sure to consider your lighting. Both light and colour is proven to have a major affect on our moods (Hot tip: Candles are also great for setting a great atmosphere at a dinner party).


  1. Style

Pick a theme for the evening and decorate accordingly. This is a great chance to show off your creativity. Think of what crockery, cutlery and glassware you will use. As well as other details like your tablecloth, napkins etc. (Hot tip: Want to feel fancy? Add some nice glassware, candles and flowers to your table)


  1. Plan the menu

Plan what food you’re going to create well in advance. Consider offering an entree or picky foods before the main meal. We love a fancy cheese board. Make sure you’re aware of any dietary preferences. Be prepared and considerate of each of your guests.

  1. Cook ahead of time

Where you can prepare any food ahead of time so you have it ready to go by the time your guests arrive. By preparing your food early you allow yourself plenty of time to catch up with your guests without feeling the pressure of getting the food on the table.


  1. Organise plenty of drinks

Make sure to have a varied selection of alcoholic and non alcoholic drinks for your guests. Think about what you would like as well as what the group might enjoy. ETCH is perfect for people who feel they would like a non alcoholic beverage, but still feel as if they are drinking something special. (Hot tip : Serve your ETCH Sparkling in a cocktail or champagne glass for a fancy feel).


  1. Start up the conversation

Strike up conversations with your guests, try to find topics that are relatable for everyone and encourage people to participate in the chat. Find ways to include others, ask questions and encourage them to open up to the group.


  1. Relax and HAVE FUN

Sometimes hosting others can be a little stressful although by preparing and planning out your event in advance you will be able to feel a lot more relaxed and enjoy yourself throughout the day/evening.

Remember, nothing brings people together like a good HOST.


Are alcohol free drinks healthy?

Are alcohol free drinks healthy?

ETCH = Every Time Choose Health

Non-alcoholic or alcohol free beverages are helping to change the norm and provide inclusion for all in social and dining occasions. Social inclusion is important, we all want to feel  included, but it can be challenging for those looking to moderate or cut out alcohol in our Australian drinking culture when socialising often revolves around having an alcoholic drink in your hand

The huge growth in non alcoholic beverages is being driven by the health conscious consumer demand as people are becoming aware that a great social experience can actually be heightened by enjoying a delicious adult, alcohol free beverages.  

Making the choice to switch your beverage to an alcohol free option for a period of time or to assist you with moderating or cutting out alcohol consumption is a great idea to help with your health goals too.  

Here’s 7 reasons why alcohol free drinks are good for you.

  1.     Mental health: You can fully participate in the moment. Be present and genuinely engaged.  Embracing alcohol free drinking has been shown to generate positive feelings such as a sense of self-determination, building self-esteem, and feeling comfortable with your social identity.
  2.     You wake up fresh. Is 2 – 4 hours of a binge really worth the 24 hours of discomfort that may follow? Hello Sunday morning!
  3.     Biological health: It is well documented that drinking less alcohol can help lower your risk of diseases. Alcohol increases risk of diabetes and weight gain, plus cancers such as stomach cancer, bowel cancer, breast cancer, mouth cancer, throat cancer, oesophageal cancer and liver cancer.
  4.   Drinking less alcohol has been linked with a healthier heart and healthier blood vessels. Drinking above the guidelines can lead to on-going increased heart rate, high blood pressure, weakened heart muscle and irregular heartbeat.
  5.   Excessive alcohol consumption over a lengthy time period can lead to brain damage, and may increase your risk of developing dementia.
  6.   When you drink less alcohol, it allows you to be more productive at work or studies, and it can help improve your memory. Decision making skills and communications skills are enhanced / maintained rather than subdued and altered
  7. You will sleep more deeply.  Alcohol can aid in getting you off to sleep but it’s definitely not the answer to a solid night’s sleep. In fact, drinking alcohol can greatly reduce the quality of your sleep.

ETCH sparkling beverages provide a healthy and delicious option for all to enjoy. 


So what are non alcoholic drinks? And what is the difference between a non alcoholic drink and an alcohol free drink?

A non-alcoholic drink is generally defined as containing less than 0.5% abv while an alcohol free beverage should be free of all traces of alcohol.  

ETCH Sparkling beverages do not contain alcohol at all and use no alcohol in the distilling or any part of the creation of the range so are considered safe for all to enjoy, including during pregnancy, for people with diabetes or for those going through medical treatment. 

Other than being alcohol free, the full range of ETCH Sparkling beverages contain no preservatives and no refined or artificial sugars.  If you’d like to read more about our position on sugar you can read the Journal post we wrote about it here 

Alcohol free and non alcoholic drinks can be a game changer for many who are looking for options.  While it’s exciting that there is a huge rise in alcohol free beers, wines and spirits, ETCH’s position is different as it does not replicate alcohol.  ETCH Sparkling is perfect for those prioritising their health and wanting to steer clear of sugary soft drinks, for those who are looking for delicious, but delicate, sophisticated flavours and for those who enjoy a more mindful approach to drinking.

ETCH is a drink you can truly feel good about.  ETCH = Every Time Choose Health, we say cheers to that!



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