Mindful in May

Mindful in May

Mindful in May


In our busy world it’s easy to get caught up in the hustle and bustle and rushing around.  This month we want to share with you our top tips on being more mindful around drinking.


Practicing mindfulness can offer the benefits of reduced stress, increased immune function, lower levels of anxiety and a feeling of being connected amongst other health benefits.⁠


In simple terms the practice of mindfulness is to be fully aware of the present moment. So how can we drink more mindfully? ⁠


If you are cutting back or cutting out alcohol for the month of May here are our top 3 tips:


  • If you feel tempted to drink alcohol, take some time to think about your why. Play the tape forward and decide if you’re going to look back on this drink with joy. If not, don’t go there.



  • Don’t skip the ritual. Make sure you continue the ritual of enjoying a special drink, just make it alcohol free.  Pour your drink into a nice glass and add a special garnish such as a slice of dehydrated or fresh citrus or some fresh herbs.


  • Just because you have made the choice to cut back or cut out alcohol, doesn’t mean you have to miss out. Feel the JOMO (joy of ‘missing out’) by stocking the fridge with delicious, healthy alcohol free options.


ETCH = Every Time Choose Health



Host with the most

Host with the most



7 essential tips for hosting friends and family at your place.



  1. Set the mood

Make sure to consider your music for the event as it will really set the tone of the party. The right background music can make things feel fun and festive. It’s always a great idea to prepare a playlist before your guests arrive. Also be sure to consider your lighting. Both light and colour is proven to have a major affect on our moods (Hot tip: Candles are also great for setting a great atmosphere at a dinner party).


  1. Style

Pick a theme for the evening and decorate accordingly. This is a great chance to show off your creativity. Think of what crockery, cutlery and glassware you will use. As well as other details like your tablecloth, napkins etc. (Hot tip: Want to feel fancy? Add some nice glassware, candles and flowers to your table)


  1. Plan the menu

Plan what food you’re going to create well in advance. Consider offering an entree or picky foods before the main meal. We love a fancy cheese board. Make sure you’re aware of any dietary preferences. Be prepared and considerate of each of your guests.

  1. Cook ahead of time

Where you can prepare any food ahead of time so you have it ready to go by the time your guests arrive. By preparing your food early you allow yourself plenty of time to catch up with your guests without feeling the pressure of getting the food on the table.


  1. Organise plenty of drinks

Make sure to have a varied selection of alcoholic and non alcoholic drinks for your guests. Think about what you would like as well as what the group might enjoy. ETCH is perfect for people who feel they would like a non alcoholic beverage, but still feel as if they are drinking something special. (Hot tip : Serve your ETCH Sparkling in a cocktail or champagne glass for a fancy feel).


  1. Start up the conversation

Strike up conversations with your guests, try to find topics that are relatable for everyone and encourage people to participate in the chat. Find ways to include others, ask questions and encourage them to open up to the group.


  1. Relax and HAVE FUN

Sometimes hosting others can be a little stressful although by preparing and planning out your event in advance you will be able to feel a lot more relaxed and enjoy yourself throughout the day/evening.

Remember, nothing brings people together like a good HOST.


Friends of ETCH Alison Tehan Nutritionist

Friends of ETCH Alison Tehan Nutritionist

Today we are chatting with Alison Tehan. Alison is a qualified Nutritionist and Health and Wellness Coach based in Mt Eliza on the beautiful Mornington Peninsula.  She  is passionate about helping people understand how whole food nutrition is vital to achieve optimum health and wellbeing. We wanted to chat with Alison to learn more about her health journey, discuss her thoughts on how to drink more mindfully and find out which Australian native edible you will find on Alison’s shopping list.


Tell us a little about you and your health journey?

I grew up on a farm and there was always a huge emphasis on eating whole foods and learning to live off the land. I had access to an amazing and extensive vegetable garden and a mother who passed on her love for cooking real food in a simple but delicious way. I feel so lucky from a young age I developed a good relationship with food 

It wasn’t until I had my first child when I had to focus on providing for my own baby that I realised I had a natural understanding and instinct for eating well and understanding the importance of real food. Also at that time I found myself surrounded with family and close friends who were experiencing chronic gut issues. It was a time when there wasn’t a lot of information around or available about gut issues. It was a turning point for me trying to help those around me and realising my natural passion for everything food and feeling good.


What does mindful drinking mean to you and how does it correlate to a healthy lifestyle?


Mindful drinking for me is about being more intentional about why and when you drink. It’s also an opportunity to pause and consider your why and how it will affect your health,  how you feel and show up each day.

I often remind patients in clinic to listen to their bodies, tune in and help them understand what their bodies are telling them, how is their body communicating with them especially if they are drinking regularly. If you are in the habit of drinking alcohol often it can be easy to lose touch with what feels good. When you drink alcohol it affects your sleep.   You can wake up tired and rely on caffeine to get through your day. If you are stressed and not eating well you can feel wired and tired at the end of the day which then can lead to more alcohol to wind down and then it becomes a vicious cycle. Alcohol also affects how your gut moves and  how energised you feel so it’s important to remember the impact it’s having on your body. 


In the clinic Alison often discusses  how to support people to reconnect and learn to trust their own intuition around food.  This can easily translate to what they are drinking too.  So we asked Alison to give us her top 3 tips for those who are looking to be more mindful with their way of drinking?


  1. Write down a plan for the week.  If you are choosing to drink alcohol, having a plan and being intentional about it can be a helpful tool. If you are choosing to go alcohol free, stock the fridge with some delicious alcohol free options (such as ETCH!) so you can enjoy a delicious drink, just minus the alcohol.


  1. If you regularly catch up with friends over a  drink, try to think of other activities you can do together that doesn’t involve drinking but also provides an opportunity to connect in a different way.


  1. If you are going out, think about what sort of night you want to have beforehand. Play it forward and think of how you would like to feel the next morning. Things may not always go to plan but becoming more aware of why you are drinking and how much you want to drink can be really helpful in increasing awareness around drinking rather than mindless drinking.


The incredible health properties of many native Australian ingredients are being recognised as superfoods. We ask Alison if she has a favourite native ingredient that she likes to work with and how people can incorporate eating them into a healthy diet


I love Kakadu plum, it’s the richest source of vitamin C in any plant and actually 50 times more vitamin C than an orange. As a powder, it’s so easy to add to any drink or food. During the cold and flu season in winter I love to add it to any dish such as a smoothie or a pasta sauce to support my families health. I’ve been buying Kakadu plum powder for years and absolutely love that it’s becoming more popular and easier to access.


Finally, we know you are a wonderful supporter of our drinks.  Can you share if you have a favourite ETCH flavour and why? 

ZST is my favourite. I find the flavour really refreshing and it’s not too sweet, it’s a beautiful balance which I love.

Alison Tehan


Are alcohol free drinks healthy?

Are alcohol free drinks healthy?

ETCH = Every Time Choose Health

Non-alcoholic or alcohol free beverages are helping to change the norm and provide inclusion for all in social and dining occasions. Social inclusion is important, we all want to feel  included, but it can be challenging for those looking to moderate or cut out alcohol in our Australian drinking culture when socialising often revolves around having an alcoholic drink in your hand

The huge growth in non alcoholic beverages is being driven by the health conscious consumer demand as people are becoming aware that a great social experience can actually be heightened by enjoying a delicious adult, alcohol free beverages.  

Making the choice to switch your beverage to an alcohol free option for a period of time or to assist you with moderating or cutting out alcohol consumption is a great idea to help with your health goals too.  

Here’s 7 reasons why alcohol free drinks are good for you.

  1.     Mental health: You can fully participate in the moment. Be present and genuinely engaged.  Embracing alcohol free drinking has been shown to generate positive feelings such as a sense of self-determination, building self-esteem, and feeling comfortable with your social identity.
  2.     You wake up fresh. Is 2 – 4 hours of a binge really worth the 24 hours of discomfort that may follow? Hello Sunday morning!
  3.     Biological health: It is well documented that drinking less alcohol can help lower your risk of diseases. Alcohol increases risk of diabetes and weight gain, plus cancers such as stomach cancer, bowel cancer, breast cancer, mouth cancer, throat cancer, oesophageal cancer and liver cancer.
  4.   Drinking less alcohol has been linked with a healthier heart and healthier blood vessels. Drinking above the guidelines can lead to on-going increased heart rate, high blood pressure, weakened heart muscle and irregular heartbeat.
  5.   Excessive alcohol consumption over a lengthy time period can lead to brain damage, and may increase your risk of developing dementia.
  6.   When you drink less alcohol, it allows you to be more productive at work or studies, and it can help improve your memory. Decision making skills and communications skills are enhanced / maintained rather than subdued and altered
  7. You will sleep more deeply.  Alcohol can aid in getting you off to sleep but it’s definitely not the answer to a solid night’s sleep. In fact, drinking alcohol can greatly reduce the quality of your sleep.

ETCH sparkling beverages provide a healthy and delicious option for all to enjoy. 


So what are non alcoholic drinks? And what is the difference between a non alcoholic drink and an alcohol free drink?

A non-alcoholic drink is generally defined as containing less than 0.5% abv while an alcohol free beverage should be free of all traces of alcohol.  

ETCH Sparkling beverages do not contain alcohol at all and use no alcohol in the distilling or any part of the creation of the range so are considered safe for all to enjoy, including during pregnancy, for people with diabetes or for those going through medical treatment. 

Other than being alcohol free, the full range of ETCH Sparkling beverages contain no preservatives and no refined or artificial sugars.  If you’d like to read more about our position on sugar you can read the Journal post we wrote about it here 

Alcohol free and non alcoholic drinks can be a game changer for many who are looking for options.  While it’s exciting that there is a huge rise in alcohol free beers, wines and spirits, ETCH’s position is different as it does not replicate alcohol.  ETCH Sparkling is perfect for those prioritising their health and wanting to steer clear of sugary soft drinks, for those who are looking for delicious, but delicate, sophisticated flavours and for those who enjoy a more mindful approach to drinking.

ETCH is a drink you can truly feel good about.  ETCH = Every Time Choose Health, we say cheers to that!


Why Alcohol Free Drinks?

Why Alcohol Free Drinks?

Why did we decide to make Alcohol Free drinks?

We’d like to share some of the logic and rationale as to why we chose to make alcohol free drinks at ETCH Sparkling.

ETCH Sparkling Co founders Jason & Andy Quin

It might interest you to know that in a survey* conducted in 2018/19 -21% of adult Australians had not consumed alcohol in the past 12 months.  It certainly surprised us!


Coming from a background in the wine industry and with family and friends who are regular consumers, we didn’t know anyone who didn’t enjoy a glass or two on a frequent occasion. So in 2018 when our brand idea had sparked, we began looking around for quality adult sophisticated beverage options and while there were some wonderful brands and products forging ahead in the market we noticed they were limited.


It seems that the recent health and wellbeing trend and the pandemic, has given rise to the number of alcohol free beverage options available and that many more are now gaining some critical mass. This is a wonderful thing, providing options for Australian consumers.  More brands equal more competition, increasing quality, targeting different segments and ultimately providing a better outcome for the consumer.

ETCH Sparkling is perfect for those looking for an adult beverage option

So it got us thinking, according to the above-mentioned survey 21%, or 1 in 5 adult Australians are not regularly consuming alcohol. Does the average restaurant menu have 21% dedicated to quality beverage options that are alcohol free to match your meal? Does your local retailer supplying adult drinks dedicate 21% shelf and fridge space to alcohol free beverages? In our research we have found the answer to be no.  Not yet.


Since that survey was released we have observed many foreword thinkers realising the opportunity with great success and proving thought leadership across various sections. There has been huge growth and we want to acknowledge those who have answered this call.  While fine dining restaurants have led the way by offering alcohol-free beverage pairing’s, it’s exciting to see so many in the restaurant and retail world following their lead.


Why do people drink non alcoholic drinks?

There are a myriad of reasons that people are choosing to drink alcohol free options.  For many it’s health reasons. Mental health and or physical health.  Some are realising alcohol doesn’t give them the same sense of enjoyment that it used to, other reasons could be not wanting to mix medication or drink while pregnant or simply wanting to live a more present active life. The reasons are varied and many. The encouraging sign of social conscience change is that the conversations are happening.  The breadth of brands, products and availability is increasing. These solutions answering the call for more adult positioned alcohol free beverages options.


For those choosing to moderate or live a sober lifestyle, having delicious beverage options that taste great and offer a sense of social inclusion can be game changing.


While at ETCH we consider ourselves an adult, alcohol free option, it is also an important to note that we are not trying to mimic an alcohol style.  We truly believe that a drink does not have to smell or taste like alcohol to be enjoyable.


At ETCH, we are so excited to see the growth and change that is rapidly occurring in the current Alcohol Free marketplace and are grateful to be a part of the social conscience movement.





*National Drug Strategy Household Survey 2019. https://www.aihw.gov.au/reports/illicit-use-of-drugs/national-drug-strategy-household-survey-2019/contents/summary




Receive 10% off your first order and get the latest ETCH news, delicious recipes, health insights, discounts and freebies.